The Product Problem of Journalism

Newsrooms are struggling with cultivating a product-driven mindset. Here are some of my thoughts on why this is the case.

I’ve wanted to write another newsletter for quite some time, yet I didn’t find a suitable topic to tackle. Since the last issue, I was heavily occupied with starting as Product Owner of

Additionally to the official certification, I also exchanged with other POs in the media industry. In the process, I realized that many colleagues are struggling with the same issues.

I also remembered an insightful listicle by Konrad Weber about the missing product-driven mindset in journalism [German].

Weber synthesizes his findings in six key reasons:

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